Ep 45 #RonaEdition- a time, place, and platform for everything > @BlackNuancedPod

When Twitter and Instagram were created in 2006 and 2010 respectively, no one fathomed [at the time] that a person would be able to make millions off of said platforms. At least I didn’t. Fast forward, now we have people getting to the money in a real way.

But what about creating during the time of #rona as an influencer? For some of us, it has been a struggle for our own personal projects especially for me BUT not for those who depend on content creation as part of their livelihood. Enter Stephen Williams, known by his YouTube subscribers as American Boy, and natural hair influencer, Alana Simone, better known as ina90skindofworld on Instagram. *Hey Google, cue Living Single’s theme song.* Both of them have cultivated their brand into a business on their respective platforms for at least two years and counting.

This week’s episode explores the misperceptions of being an influencer, their holy sh*t moment of social media becoming a business for them, and how they handle the criticism of their own work. We also unpack the criticism of black art in white spaces as it related to Swizz Beatz and Timbaland’s #Verzuz series rematch with Teddy Riley and Babyface that went down on Instagram Live earlier this week. Just in case you missed it, they had half a million people on the gram reminiscing before it stopped working. Talk about breaking the internet. We did that.

You can find Stephen Williams as americanboy on all social media. His YouTube channel is https://www.youtube.com/americanboy90

You can find Alana Simone on Instagram and Tik Tok as ina90skindofworld and YouTube as Alana Simone. Her Instagram is http://instagram.com/ina90skindofworld.

You can follow me twitter www.twitter.com/georgette and Instagram www.instagram.com/georgettepierre.

You can follow the show on Twitter http://www.twitter.com/blacknuancedpod and Instagram at http://www.instagram.com/blacknuancedpod.

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