This week’s episode of the Island Woman Podcast with Dianne N Squires features Dr. Shindale Seale, Founder and CEO of SEADE Coaching and Consulting, as she unpacks her CEEDS™ framework (Cultural Equity and Economic Development Strategy). 

There’s a real cost to the good, bad and in-between behaviours organisations accept, and Dr. Seale calculates that cost in dollars and cents. She breaks down how CEEDS™ helps organisations correct workplace culture in line with strategy.  But what about the cost and benefit of her big Island Woman ambition as a founder of Caribbean descent? Dr. Seale reveals the deep wellbeing work she still has to do. 

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Organisations generally acknowledge that strong workplace culture lays the foundation for solid performance. But what impresses me about Dr. Shindale Seale’s work is that she actually helps organisations quantify in dollars and cents what misaligned culture costs them through her  CEEDS™ framework. She says it boils down to maths and some organisational psychology and behaviour principles but for businesses in the Caribbean, it could mean better  workplace culture and savings. 

We discussed her drive, ambition and where she is on the ambition/wellbeing scale, a metric we like to use to track where guests are on the BIG and simple Life™ spectrum. After all, Caribbean women founders and leaders have to stay well to realise our big ambitions and help our communities and countries prosper. 

Timestamps

00:00 Introduction to Dr. Shindale Seale and Seeds Framework

06:47 Understanding Organizational Strategy and Cultural Engagement

09:59 Resistance to Change and Launching in Barbados

13:54 Overcoming Internal Resistance as a Leader

18:28 The Successful Launch of Seeds in Barbados

21:19 Quantifying Cultural Misalignment for Caribbean Businesses

22:04 Creating a 90-Day Roadmap for Business Success

23:37 Understanding the Productivity Tax in Caribbean Businesses

24:28 Tailoring Strategies for Solopreneurs and Small Businesses

26:29 The Importance of Reputation Capital

27:16 Assessing Ambition and Well-Being in Business

29:13 Balancing Ambition with Personal Well-Being

31:52 The Role of Women in Business and Community

33:47 Self-Care and Managing Anxiety in Entrepreneurship

36:34 Upcoming Events and Opportunities for Growth

Connect with Island Woman 

Follow the podcast, get direct access to upcoming masterclass updates, and secure private invitations for the Rooted and Ready 90-day program or the Island Woman Authority Suite by following our WhatsApp channel.

📲 https://whatsapp.com/channel/0029Vb7lcdnEFeXrxlKuY31L 

or email: diannensquires@diannensquires.com

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Connect with Dianne N Squires

LinkedIn: @Dianne N Squires 

linkedin.com/in/dianne-n-squires-a2389132

Email: diannensquires@diannensquires.com

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Connect with Dr. Shindale Seale and Seade Coaching and Consulting 

Website: https://seadecc.com/

LinkedIn: linkedin.com/in/drshindale

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Dianne N. Squires is a Strategic Communications leader, Founder of Dianne N Squires Consulting (DNSC), and host of the Island Woman Podcast. Her work centres on elevating voice, visibility and impact for Caribbean changemakers.

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The Island Woman podcast has been recognised by Feedspot as one of the Top 30 Island Podcasts on the web. Check out the list here: https://podcast.feedspot.com/island_podcasts/?feed_id=8701532&_src=f2_featured_email#h8701532