Podcast: Download
Subscribe: Apple Podcasts | Android |
More and more brands now consider using chatbots as a part of their marketing strategy.
The documented use cases prove that using chatbots can be extremely effective in doing business online.
In this Search Engine Nerds episode, I interviewed Virginia Nussey, Director of Content Marketing at MobileMonkey and creator of Botgirl.io, to discuss how businesses and marketers can make the most out of chatbots on Facebook Messenger.
You have an extensive experience in the SEO space before working for MobileMonkey. What were some of the things that you experienced that was unique to you going into the chatbot space?
Virginia Nussey (VN): What I think SEOs or marketers, in general, can be aware of is that there are always new channels and platforms emerging.
I know from my own perspective, there’s a lot of risk in jumping in a new platform. You have to learn it, understand it, and build out all new funnels.
There’s a big learning…
