Can a new slate of shows bring back the buzz for Gimlet, the aspirational “HBO for audio”? » Nieman Journalism Lab

Welcome to Hot Pod, a newsletter about podcasts. This is issue 179, published October 2, 2018.

Gimlet’s fall slate. Did you know it’s been slightly over four years since Alex Blumberg launched the StartUp podcast and founded Gimlet Media, which went on to pitch itself as the “HBO of audio” and serve, more or less, as a crucial poster-company for the podcast industry? Four years — the length of a presidential term, both an eternity and a blink of an eye.

As the company heads into its fifth year, it’s preparing for a heavy fall season. According to The Hollywood Reporter’s writeup of the announcement, Gimlet is adding three new shows to its lineup: a horror fiction project called The Horror of Dolores Roach; a collaboration with New York Magazine’s The Cut called The Cut on Tuesdays; and Without Fail: Conversations With Alex Blumberg.

Let’s break those out a little bit:

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Creative Director and Founder of Indie Creative Network. Tech guy... Podcast Guy... Dad.