It’s been a tumultuous 24 hours in the podcast business!
First, late yesterday afternoon, our own Nick Quah broke via his newsletter the news that Panoply — the Slate-born podcast network that had been tightly connected with the newsier, more public-radio-y end of that business — was getting out of the content business altogether.
Several sources in the company inform me that, earlier this afternoon, the company internally announced that it will no longer be developing new podcasts and that it will be letting go of its entire editorial staff. I’m told that the layoffs are effective starting the end of the month.
The company also announced that it will now shift its operational focus to the Megaphone targeted marketing platform — that is, Panoply’s podcast hosting, analytics, and monetization technology, which it acquired in the summer of 2015 and, more recently, forged a partnership with Nielsen to build a marketplace for targeted podcast ads…
Prior to this…
