Caribbean Skincare | Science, Art, Culture, Simplicity | Simply Ashyara, Founder House of Ash
The skin is a dynamic ecosystem and what we see as breakouts or other issues are signals from elsewhere in the body and mind, says Simply Ashyara, a skincare formulator and Founder of House of Ash. She discusses her formulation process, blending science, art and culture and examples of the multi-purpose, multi-sensory, pro-planet products created by House of Ash with Dianne N Squires on the Island Woman podcast this week. No ten-step routines needed, just skincare made simple.
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Simply Ashyara speaks my language when it comes to skincare – keep it simple, no ten-step routines necessary. At age eight, her great aunt gifted her the Elizabeth Arden Red Door fragrance. She was captivated by the scent, the colour and the packaging which revealed the product behind a “red door”. Later, at 14, she visited Lush, a cosmetics retailer in England. The total experience of scents, packaging, and products built on the Red Door experience and triggered her interest in formulation. That idea of total experience set the tone for her approach to formulation, blending science, art and culture to produce multi-sensory, multi-purpose, pro-planet products.
We talk about:
The role of cultural stories in skincare formulation
The importance of understanding skin as a dynamic ecosystem
Sustainable and eco-conscious product development
The impact of stress and mental health on skin
The significance of multi-sensory experiences in skincare
Timestamps
00:00 Introduction to Simply Ashyara and House of Ash
05:03 The Role of a Skincare Formulator
09:32 The Story Behind House of Ash
14:36 Mind, Skin, and Gut Connection
17:15 The Philosophy of Less is More
21:02 Balancing Ambition and Wellbeing
25:17 Advice for Caribbean Women Entrepreneurs
Get in Touch
Get direct access to upcoming masterclass updates, and secure private invitations for the Rooted and Ready 90-day program or the Island Woman Authority Suite by following our WhatsApp channel.
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or email: diannensquires@diannensquires.com
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Connect with Dianne N Squires
LinkedIn: @Dianne N Squires
linkedin.com/in/dianne-n-squires-a2389132
Email: diannensquires@diannensquires.com
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Connect with Simply Ashyara and House of Ash
Substack: As Analogs 2.0
IG: @ _HouseofAsh; https://www.instagram.com/_houseofash/
IG: @SimplyAshyara; https://www.instagram.com/simplyashyara/
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Dianne N. Squires is a Strategic Communications leader, Founder of Dianne N Squires Consulting (DNSC), and host of the Island Woman Podcast. Her work centres on elevating voice, visibility and impact for Caribbean changemakers.
#islandwomanpodcast #skincare #Caribbean #caribbeanwomeninbusiness