Welcome to Hot Pod, a newsletter about podcasts. This is issue 238, dated December 10, 2019.
My Favorite Murder’s eight-figure deal. This probably qualifies as the biggest development from last week. On Friday, The Wall Street Journal reported that My Favorite Murder creators Karen Kilgariff and Georgia Hardstark have struck a two-year deal worth “at least $10 million” with Scripps’ Stitcher that expands the duo’s existing partnership with the podcast company. That partnership has largely taken the form of an imprint-style network called Exactly Right that launched in the fall of 2018.
Worth noting: The Journal report notes that the Exactly Right network is expected to generate nearly $10 million in revenue this year — which is pretty important context for the deal size.
Structurally, the MFM–Stitcher deal feels closer to the way a movie studio might strike a multi-picture deal with a producer, as opposed to the way, say, SiriusXM struck a deal with Howard Stern to…
