Cashmere’s chief creative officer on what ‘multicultural’ means in 2019

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L.A.-based lifestyle marketing agency Cashmere has been on a roll lately: This week Jack in the Box selected the shop as its social media and public relations agency following a two-month review.

The announcement came on the heels of the Google and Pixel 3 commercial starring Childish Gambino that aired during the Grammys last month, a collaborative effort between Cashmere and production company Mamag Studios, along with actor-rapper Donald Glover.

But being on a roll is not exactly new for Cashmere. Co-founded in 2003 by longtime industry executives Ted Chung and Seung Chung, the agency has evolved into a leading multicultural lifestyle company, thriving in the nexus of entertainment, advertising and digital media. The brand wizards behind Snoop Dogg’s enduring career, Cashmere has more recently done work on “Black Panther,” “Get Out,”…

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Creative Director and Founder of Indie Creative Network. Tech guy... Podcast Guy... Dad.