Welcome to Hot Pod, a newsletter about podcasts. This is issue 195, published February 12, 2019.
That’s an (Anfield) wrap [by Caroline Crampton]. Hot Pod readers probably know that I’m based in the U.K., but I’m not sure it’s entirely clear that I don’t live in London. I moved away in the summer of 2017 after nearly a decade in the English capital, and nowadays I’m based in northwest England near Liverpool. That decision had nothing to do with podcasting, but since I moved here, I’ve become aware that one of the most interesting independent podcast companies happens to work out of central Liverpool — and that its success is intimately connected to its location.
That company is The Anfield Wrap, which publishes a collection of mostly football (soccer, if you must) podcasts. It employs 11 people, has around 80,000 listeners for its weekly free shows, and has sold out live tours all over the world. Its revenues are partly ad-driven with the help of Audioboom, but…
