College Basketball Podcast: Condoleezza Rice wants student-athletes to be able to profit from their likeness

Condoleezza Rice wrote a column for USA TODAY in an attempt to clarify that, yes, she does believe student-athletes should be allowed to benefit from their name, image and likeness. That’s nice to hear. But her insistence that the NCAA can’t move forward on the issue until the courts provide a legal framework is difficult to understand. And, either way, what she needs to understand is that if there are indeed going to be parameters — like caps or limits or whatever — then it won’t actually”clean up” college basketball.

Why?

Because a black market will still exist with caps of any kind, that’s why. And, because of that, it’s why I’ve always been in favor of a cap-free system that allows student-athletes to truly accept their fair-market value, regardless of the number. I’ve written about it many times. Here’s one example. And what the NCAA will find out, eventually, is that anything short of putting…

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