Each edition of the Olympics offers a shining host city, compelling tales of athletic triumph, and an opportunity for news organizations to test out new storytelling technology with a meticulously scheduled global event.
The 2018 Winter Olympics are no different, with Pyeongchang, South Korea partnering with its feisty neighbors to the north, the image of an Olympian redefined in the U.S. after gymnasts testified against their doctor convicted of sexual assault, and news organizations exploring all realms of media to cover the Games. Frankly, there’s a lot going on.
Here are some of the Olympic digital news coverage experiments to keep an eye on during the Winter Games, running until February 25. See others? Speak up!
NBC (+ Snapchat + BuzzFeed)
The proud owner of the Games’ American broadcast rights, NBC has a combination of live/virtual reality video, a collaborative podcast with Vox Media, and of course Snapchat up the wazoo, thanks to NBCUniversal’s prior investment…
