The Jordan-based podcast network Sowt isn’t offering any newfangled technology. But as a platform that both curates and produces its own original, high-quality Arabic-language narrative content, it’s already a rarity in the Middle East.
“The Arab youth now seems to keep an eye on what’s out there in terms of good podcasts in their own language, and topics that fit their social interests more. They are tired of listening to American content only,” Hazem Zureiqat, CEO and co-founder of Sowt, said. “We have to exploit this need from now on.”
The five members of the team — which includes freelancers and staff producers — officially launched Sowt as a podcasting brand a year ago. The network now offers three longer-form original shows and two shorter ones. It launched a sixth show at the end of December called Razan, covering the world of Syrian activism post-2011.
Today, Sowt is one of the more prominent names in the Arab podcasting landscape, one that understood…
