Podcasts are a little like the party guest who hasn’t known the host forever (that would be print media), but also hasn’t just joined the group (let’s say that guest might be called Shmoo Tube). Podcasts are a bit of a bridge between old and new, building on the foundation of old-school radio while relying on new-school technology for maximum accessibility. To continue the party guest analogy, they’re also more of a known quantity than that newcomer to the gathering. Once you have a sense of a podcast’s tone and approach, you can be pretty confident about what’s being…
