What does it take to succeed as a digital influencer (or dream driver in general) in 2018? So many of us often have a plan – or a vision/dream – but face challenges when it comes to execution a.k.a GETTING RESULTS. We chat with Atlanta-based Mattie James – creator of MattieJames.com. Since 2010, Mattie has collaborated with household name brands like Macy’s, Cotton, H&M, Google and many more. With a social media following of over 175,000 lifestyle enthusiasts, the “Mattie James” brand has evolved into a 360 degree brand that includes a blog , 2 podcasts, a newsletter & YouTube channel, and a variety of physical & digital products.
Mattie talks her early #dreamdriving journey which includes moving to NYC after dropping out of college to moving back to Atlanta and re-discovering her love for writing and realizing she had what it took to become a “full-time influencer”. Mattie talks her processes/systems for staying focused & getting things DONE. We zero in on Mattie’s keys to building an audience, the art of hustling, profitable revenue models, networking & relationship building tips and much more!
Join in on the conversation on social (@dreamsindrive) and make sure to use the hashtag #dreamsindrive. Enjoy!
ON THIS EPISODE WE DISCUSS:- Mattie’s early inspirations – Remaining true and authentic – Why entrepreneurship and motherhood work for Mattie – What happened when Mattie moved to NYC to pursue her entertainment dreams – What it takes to hustle and make it – Mattie’s transition from performer to digital influencer – How Mattie learned to become a strong online storyteller – Putting your money where your mouth is – Mattie’s keys to building your audience and staying committed – Successfully re-branding – Mattie’s most profitable income stream – Is still feasible for newbies to work with brands? – Building relationships…and more
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