Television networks are beginning to truly acknowledge the merits of podcasts and how this “trend” in audio entertainment has greatly caught on with younger audiences. I noted this with the cable TV network Bravo when I found out Watch What Happens Live With Andy Cohen is now a podcast, but I was happy to discover that the major national TV network ABC has embraced podcasts – most notably, in the very popular True Crime space, committed to investigating and re-investigating.
As Steve Jones, Vice President and General Manager of ABC News Radio notes: a large number of the broadcast audience consists of individuals in their 50s. However, the podcast audience has a median age of 29. He expresses that it will be interesting to see who tunes in to a two-hour 20/20 episode (a special presentation airing Friday, Nov. 24 at 9 p.m. ET) that is the culmination of the ABC podcast series “A Killing On The Cape.” The series delves into the Christa Worthington murder, a crime that…
