“It happened again,” began a New York Times article on the fatal police shooting of a black teenager in a Dallas suburb in late April. The incident happened a week before the Justice Department announced it would not charge officers involved in the death of Alton Sterling, who was fatally shot outside a Louisiana convenience store last summer.
It was just the sort of news cycle that leads a large audience to check in—on social media or elsewhere—with DeRay Mckesson, one of the most high-profile figures of the Black Lives Matter movement. Mckesson, 31, is an activist, organizer, and media figure whose most recent project quickly rocketed to the top of the iTunes podcast charts. Pod Save the People, which launched in April, aims to promote social…